Royal Botanical Gardens, Kew
Biodiversity
Information
Supporting Kew’s ‘Butterflies, Bugs and Beasties’ initiative, the challenge was to encourage and inspire 7–10 year olds to delve into the hidden world of plant pollination, fuelling their passion for learning and helping them understand the role they themselves can play in environmental protection.
The solution was a short film featuring Joseph, the loveable and wise old turtle – its educational benefit wrapped-up in an original animation with touches of humour that appeal as much to parents as it does to kids.
Role
Creative Director
